In a business, a merchant always tries to make more profits by enhancing sales. In this modern age, no one wants to carry cash with him/her and therefore, people prefer online payment methods. A merchant account is opened so that the merchant can accept payment in different ways like credit card and debit card payments. In these days, most of the credit card transactions are sent to merchant processing banks for authorization of payments.
To open a merchant account you need to look for a perfect lender who will set up your merchant account and you can consult to your banker to know about a well-known lender or you can also go on any online website to open your merchant’s account. Opening a merchant account has its own advantages and disadvantages.
These are some of the advantages of opening merchant’s account
- Best way to accept credit cards
By opening a merchant’s account, you can easily accept credit cards from your customer. In this cashless time, you need to have a cashless system to enhance the growth of your business.
- Cash is received fast
With the help of merchant’s account, you can easily receive cash from your customers. Same as your customers will ease at making payments to your account, you will also able to receive money more easily because merchant’s account will allow you to take cash within twenty-four hours of payment.
- Expansion of business
With the help of merchant’s account, your business is expanded as you will be able to sell your products and services in different parts of the world. If you want to get rid of your money problems, then you need to open your merchant’s account.
- More customers
When you will open a merchant account, you will come to know that you have increased the number of customers as customers prefer to use those products and services which allow them to make online payments or payments through credit card or debit cards.
These are the disadvantages of opening merchant’s account
- High-risk factor
Merchant account has also a high-risk factor as when people pay through online methods, it includes fraud and privacy system is not so good sometimes if you have opened your account in a bank with high risk.
- Many countries don’t use credit cards
Every businessman opens merchant account so that his customers use credit cards for payments but there are many countries which do not use credit cards for making payments.
- High chargeback fees
Banks charge chargeback fees on merchant accounts as fees are higher for merchants account. This excess fee increases costs which result in reducing the profits of a merchant. The banks charge high fees for high-risk payment processors.
- Cash flow is affected
The percentage of company’s sales through its merchant account is known as a reserve. The businessman doesn’t earn any interest in the revenue reserve.
- High processing fees
Banks charge high processing fees for high-risk credit processing than for traditional credit cards. It takes more money to set up a high-risk merchant account.